Weekly Intelligence Report
Global

LinkedIn Content
Intelligence Report

17/03/2026 to 23/03/2026

47
Posts Analyzed
12.8K
Total Engagement
01 — Overview

Executive Summary

Total Posts
47
Across all monitored voices
Avg Engagement Score
271.5
Weighted engagement metric
Top Theme
Leadership & Management
Highest average engagement
Best Format
carousel
Top-performing content type
Period: 17/03/2026 to 23/03/2026 Generated: 23/03/2026 12:23
02 — Themes

Theme Breakdown

Theme Engagement Chart

Top Themes

  • Leadership & Management — 6 posts, avg engagement 539
  • AI & Technology — 16 posts, avg engagement 403.4
  • Software Engineering — 4 posts, avg engagement 356
03 — Formats

Format Performance

Format Comparison Chart
carousel is the top-performing format with an average engagement score of 281.8.
  • carousel — avg score 281.8, 35 posts
  • video — avg score 263.3, 11 posts
  • text — avg score 0, 1 posts
  • image — avg score 0, 0 posts
  • poll — avg score 0, 0 posts
04 — Top Posts

Top Posts (1/2)

# Post Preview Author Theme Format Score Tier
1 This isn't just a Disney robot. It's a preview of the next generation of AI sys… Pascal Bornet AI & Technology video 2.4K viral
2 People who want to see you win will help you win. Meera Remani Leadership & Management carousel 2.4K viral
3 The real reason AI is failing inside companies? Let's say it. Pascal Bornet AI & Technology carousel 1.9K viral
4 Trabalhar remoto é uma das melhores coisas já inventadas pela humanidade. Erick Wendel Software Engineering carousel 822 high
5 In the age of AI, more leaders will look impressive on paper. But paper value i… Meera Remani Leadership & Management carousel 723 high
6 Presente do fim de semana. A Anthropic publicou o guia completo para criar Skil… Leo Candido AI & Technology carousel 608 high
7 It's my birthday!! Here are 10 things I would have told myself 10 years ago. Madeline Mann Career & Personal Branding carousel 561 high
8 O Gamma acabou de lançar o maior update da sua história! Gio Mangoni AI & Technology carousel 495 medium
9 Tô num flow insano com LLMs que achava impossível atingir. Fazia tempo que não… Felipe Fialho Software Engineering carousel 343 medium
10 A Substack post crashed the stock market in late February. One researcher (Cit… Allie K. Miller AI & Technology carousel 290 medium
05 — Top Posts

Top Posts (2/2)

# Post Preview Author Theme Format Score Tier
11 Sempre amei escrever código mas depois de meses sem digitar uma linha, me sinto… Felipe Fialho Software Engineering carousel 203 medium
12 O lançamento de hoje vai direto pra você que é pai ou mãe de crianças abaixo de… Guilherme Horn Fintech & Payments carousel 165 medium
13 Job searching can feel like gloom and doom—but I want you to focus on a differe… Sarah Johnston Career & Personal Branding carousel 148 medium
14 119 2 comments 1 repost Reactions Ahirton Lopes AI & Technology carousel 126 medium
15 Sabe o que vc precisa fazer? Entender no que vc é realmente bom. Gio Mangoni AI & Technology carousel 113 medium
16 What happens when you put a room full of powerful women together to talk about… Julia Rock Leadership & Management carousel 107 medium
17 If you've been feeling tired at work lately, maybe the move isn't push harder. Sho Dewan Career & Personal Branding carousel 90 emerging
18 I helped my client land interviews in 48 hours using LinkedIn without spending… Jessica Hernandez Career & Personal Branding carousel 87 emerging
19 OpenAI has something big up its sleeve. The White House is trying to rewrite th… Jordan Wilson AI & Technology video 82 emerging
20 Você já parou pra pensar na diferença entre automatizar tarefas e orquestrar pr… Leo Candido AI & Technology carousel 71 emerging
06 — Hooks & CTAs

Hook & CTA Analysis

Hook Patterns

Hook Effectiveness

CTA Patterns

CTA Effectiveness
Best hook pattern: question  •  Best CTA pattern: none
07 — Voices

Key Voices

Name Seniority Themes Posts Total Engagement
Pascal Bornet AI & Technology 3 4.4K
Meera Remani Leadership & Management 2 3.1K
Erick Wendel Software Engineering 1 822
Leo Candido AI & Technology 2 679
Gio Mangoni AI & Technology 3 648
Madeline Mann Career & Personal Branding 2 617
Felipe Fialho Software Engineering 2 546
Allie K. Miller AI & Technology 1 290
Guilherme Horn Fintech & Payments 1 165
Jessica Hernandez Career & Personal Branding 2 158
Sho Dewan Career & Personal Branding 2 151
Sarah Johnston Career & Personal Branding 1 148
08 — Timing

Publishing Patterns

Publishing Heatmap
Best Day
Sunday
Best Hour
05:00 BRT
09 — Gaps

Gap Analysis

Gap Analysis
Themes with high engagement but low content volume represent the best opportunities. Top opportunity: Leadership & Management.
  • Leadership & Management — Gap score: 3 (supply rank #4, demand rank #1)
  • Software Engineering — Gap score: 2 (supply rank #5, demand rank #3)
  • People & Culture — Gap score: 0 (supply rank #6, demand rank #6)
  • Other — Gap score: 0 (supply rank #7, demand rank #7)
10 — Newsletters

Newsletter Intelligence

No newsletter data available yet. Add newsletters via python3 tools/manage_newsletters.py add or run detection with detect.
10 — Your Performance

Your Performance vs. Field

No personal performance data available.
12 — Actions

Recommendations

  1. Prioritize carousel posts — Carousel posts average 281.8 engagement score, outperforming other formats.
    Action: Aim for at least 2 carousel posts per week. Study the top performer: People who want to see you win will help you win....
  2. Lead with 'question' hooks — Posts using 'question' hooks average 301 engagement score across 8 posts. question (301 avg, 8 posts) outperforms bold_claim (264 avg, 37 posts).
    Action: Open your next posts with a question. Example from top performer: "The real reason AI is failing inside companies? Let's say it."
  3. Close with 'none' CTAs — 'none' CTAs drive 320 avg engagement across 36 posts. none (320 avg, 36 posts) is the dominant CTA pattern vs link_click (134 avg, 8 posts).
    Action: End posts with a none. Example: "This isn't just a Disney robot. It's a preview of the next generation of AI systems."
  4. Seize the 'Leadership & Management' opportunity — 'Leadership & Management' has high engagement (avg 539) but low volume (6 posts). This theme is underserved.
    Action: Create 2-3 posts per week on 'Leadership & Management'. The audience is hungry for this content but few creators are supplying it.
  5. Publish on Sundays around 05:00 BRT — Sunday is the highest-engagement day (avg 996.4), and 05:00 BRT is the peak hour (avg 1931).
    Action: Schedule your most important posts for Sunday around 05:00 BRT. Use other weekdays for lighter content or reposts.
  6. Engage with top voices in 'Leadership & Management' — Meera Remani ( | Meera Remani) leads 'Leadership & Management' with 2 posts and 3123 total engagement.
    Action: Comment thoughtfully on posts from top voices in this theme. Build visibility before pitching collaborations.
  7. Ride the wave on trending keywords — The most engagement-weighted keywords are: win, isn, disney, robot, preview. These terms appear in high-performing content.
    Action: Incorporate these keywords naturally into your next posts. Combine 2-3 trending terms for maximum resonance.
  8. Start tracking your own posts — No own posts were found in the dataset. Without your own data, benchmarking against the field is not possible.
    Action: Mark your posts with is_own_post=true in the enrichment pipeline to enable comparative analysis in future runs.
13 — Methodology

Methodology

Data Sources

LinkedIn public posts from a curated roster of key voices in the CTO, fintech, engineering, and AI niches. Posts collected via compliant data access methods.

Collection Period

Period: 17/03/2026 to 23/03/2026
Total posts analyzed: 47
Key voices monitored: 28

Engagement Scoring

Weighted formula:
saves×4 + reposts×3 + comments×2 + likes×1

Tiers: Viral (>95th pct), High (>80th), Medium (>50th), Emerging (rest)

Filters & Disclaimers

Language: Portuguese & English

Engagement data is approximate and based on publicly visible metrics. Rankings reflect relative performance within the monitored set, not absolute LinkedIn benchmarks.