Weekly Intelligence Report

LinkedIn Content
Intelligence Report

08/04/2026 to 13/04/2026

39
Posts Analyzed
2.4K
Total Engagement
01 — Overview

Executive Summary

Total Posts
39
Across all monitored voices
Avg Engagement Score
62.5
Weighted engagement metric
Top Theme
Career & Personal Branding
Highest average engagement
Best Format
carousel
Top-performing content type
Period: 08/04/2026 to 13/04/2026 Generated: 15/04/2026 10:20
02 — Themes

Theme Breakdown

Theme Engagement Chart

Top Themes

  • Career & Personal Branding — 4 posts, avg engagement 147.5
  • AI & Technology — 12 posts, avg engagement 70.2
  • Software Engineering — 6 posts, avg engagement 53.7
03 — Formats

Format Performance

Format Comparison Chart
carousel is the top-performing format with an average engagement score of 74.
  • carousel — avg score 74, 22 posts
  • video — avg score 65, 3 posts
  • text — avg score 43.9, 14 posts
  • image — avg score 0, 0 posts
  • poll — avg score 0, 0 posts
04 — Top Posts

Top Posts (1/2)

05 — Top Posts

Top Posts (2/2)

06 — Hooks & CTAs

Hook & CTA Analysis

Hook Patterns

Hook Effectiveness

CTA Patterns

CTA Effectiveness
Best hook pattern: statistic  •  Best CTA pattern: link_click
07 — Voices

Key Voices

Name Seniority Themes Posts Total Engagement
André Santos Career & Personal Branding 1 426
Elisa Terumi AI & Technology 2 261
Diogo Cortiz AI & Technology 2 161
Bruno Diniz Fintech & Payments 3 132
Gio Mangoni AI & Technology 2 127
Ana Ismerim Career & Personal Branding 1 124
Fabia Monteiro Leadership & Management 2 123
Eberson Terra Software Engineering 2 107
Amanda Graciano AI & Technology 1 104
Igor Moraes Gonçalves Fintech & Payments 2 103
Dan Vitoriano Software Engineering 2 89
Erick Wendel Software Engineering 1 81
08 — Timing

Publishing Patterns

Publishing Heatmap
Best Day
Sunday
Best Hour
11:00 BRT
09 — Gaps

Gap Analysis

Gap Analysis
Themes with high engagement but low content volume represent the best opportunities. Top opportunity: Career & Personal Branding.
  • Career & Personal Branding — Gap score: 5 (supply rank #6, demand rank #1)
  • Leadership & Management — Gap score: 1 (supply rank #5, demand rank #4)
  • Software Engineering — Gap score: 1 (supply rank #4, demand rank #3)
  • Other — Gap score: 0 (supply rank #7, demand rank #7)
10 — Newsletters

Newsletter Intelligence

No newsletter data available yet. Add newsletters via python3 tools/manage_newsletters.py add or run detection with detect.
10 — Your Performance

Your Performance vs. Field

No personal performance data available.
12 — Actions

Recommendations

  1. Prioritize carousel posts — Carousel posts average 74.0 engagement score, outperforming other formats.
    Action: Aim for at least 2 carousel posts per week. Study the top performer: Fui eleito uma das 100 Vozes Mais Influentes em Crescimento no LinkedIn 2026. Ap...
  2. Lead with 'bold_claim' hooks — Posts using 'bold_claim' hooks average 68 engagement score across 29 posts. bold_claim (68 avg, 29 posts) outperforms story (60 avg, 3 posts).
    Action: Open your next posts with a bold_claim. Example from top performer: "Fui eleito uma das 100 Vozes Mais Influentes em Crescimento no LinkedIn 2026. Apareço em #3 na lista"
  3. Close with 'link_click' CTAs — 'link_click' CTAs drive 84 avg engagement across 13 posts. link_click (84 avg, 13 posts) is the dominant CTA pattern vs none (53 avg, 25 posts).
    Action: End posts with a link click. Example: "#3 na lista da Favikon. Respirei fundo antes de escrever isso aqui. Porque não é só sobre o número. "
  4. Seize the 'Career & Personal Branding' opportunity — 'Career & Personal Branding' has high engagement (avg 147.5) but low volume (4 posts). This theme is underserved.
    Action: Create 2-3 posts per week on 'Career & Personal Branding'. The audience is hungry for this content but few creators are supplying it.
  5. Publish on Sundays around 11:00 BRT — Sunday is the highest-engagement day (avg 141.4), and 11:00 BRT is the peak hour (avg 171).
    Action: Schedule your most important posts for Sunday around 11:00 BRT. Use other weekdays for lighter content or reposts.
  6. Engage with top voices in 'Career & Personal Branding' — André Santos ( | André Santos) leads 'Career & Personal Branding' with 1 posts and 426 total engagement.
    Action: Comment thoughtfully on posts from top voices in this theme. Build visibility before pitching collaborations.
  7. Ride the wave on trending keywords — The most engagement-weighted keywords are: mundo, muita, está, crescimento, antes. These terms appear in high-performing content.
    Action: Incorporate these keywords naturally into your next posts. Combine 2-3 trending terms for maximum resonance.
  8. Start tracking your own posts — No own posts were found in the dataset. Without your own data, benchmarking against the field is not possible.
    Action: Mark your posts with is_own_post=true in the enrichment pipeline to enable comparative analysis in future runs.
13 — Reddit Signal

Reddit Signal

What's trending in our niche communities this week

Posts Collected
488
Subreddits
12
Themes Covered
5

Top Post per Theme

Overall Top Posts

14 — Methodology

Methodology

Data Sources

LinkedIn public posts from a curated roster of key voices in the CTO, fintech, engineering, and AI niches. Posts collected via compliant data access methods.

Collection Period

Period: 08/04/2026 to 13/04/2026
Total posts analyzed: 39
Key voices monitored: 26

Engagement Scoring

Weighted formula:
saves×4 + reposts×3 + comments×2 + likes×1

Tiers: Viral (>95th pct), High (>80th), Medium (>50th), Emerging (rest)

Filters & Disclaimers

Language: Portuguese & English

Engagement data is approximate and based on publicly visible metrics. Rankings reflect relative performance within the monitored set, not absolute LinkedIn benchmarks.